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Social Influencer Manager

Insurify

Insurify

Marketing & Communications
Cambridge, MA, USA
Posted on Nov 20, 2024

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Why us?

Insurify is one of the America’s fastest-growing MIT FinTech startups and has been recognized as one of Inc. 5,000’s fastest-growing private companies in America of 2023, 2022 and 2021, Forbes Fintech 50 List for 2023, 22, 21, Forbes Next Billion Dollar Startups of 2022 global and Top 100 InsurTech company. We’re changing the way millions of people compare, buy and manage insurance with artificial intelligence, technology, and superior product design. Our company vision is to be recognized as the preeminent and most trusted digital agent for insurance comparison, purchase, and management. Our team is critical to achieving our vision and fostering the right culture is essential to our team’s success.

How you will make an impact

  • Strategy Development: Create and implement an influencer marketing strategy aligned with brand objectives, targeting the right influencers and platforms to maximize reach and impact.
  • Influencer Identification & Outreach: Identify and evaluate influencers across social media platforms who align with brand values; negotiate partnerships and collaboration terms.
  • Campaign Management: Plan and oversee influencer marketing campaigns, from ideation to execution, ensuring high-quality content and consistent messaging.
  • Content Development: Collaborate with influencers to co-create engaging content that resonates with target audiences and aligns with the brand’s tone and voice.
  • Relationship Management: Build and nurture long-term relationships with influencers, brand advocates, and strategic partners.
  • Performance Analysis: Monitor, analyze, and report on the effectiveness of influencer campaigns; use data to optimize future campaigns and track ROI.
  • Trend Monitoring: Stay up-to-date with social media trends and industry developments to keep campaigns innovative and impactful.

What you need to succeed

  • Proven track record of managing successful influencer campaigns. You thrive on building connections with TikTok and YouTube influencers, mutually sharing insights.
  • Strong understanding of social media platforms and the influencer landscape, with demonstrated success in TikTok, YouTube, Facebook, Instagram, or emerging channels.
  • Excellent communication, negotiation, and interpersonal skills.
  • Analytical mindset with experience using analytics tools to track performance metrics.
  • Creative thinking with a passion for social media and emerging trends.
  • Proficiency with tech tools to streamline goals (e.g., we used ChatGPT for this job description).
  • An aversion to unnecessary meetings and corporate red tape.

Benefits

  • Competitive compensation
  • Generous stock options
  • Health and dental coverage
  • 401(k) plan with match
  • Unlimited PTO
  • Generous company holiday calendar
  • Learning & development stipends
  • Paid family leave
  • Social impact volunteer time
  • Catered lunches in the office

We are proud to be an Equal Employment Opportunity and Affirmative Action employer.

We are proud to be an Equal Employment Opportunity and Affirmative Action employer.