The opportunity

You will be part of the Creative Production team, working closely with user acquisition, product, growth, and production partners to guide creative direction from insight to execution. The role offers real ownership and visibility, with a direct impact on performance, creative standards, and how games show up in the market.

If you’re motivated by experimentation, learning, and building scalable, data-informed creative systems, this role offers the chance to make a measurable impact across multiple games and genres.

What you'll be doing

• Define and evolve creative strategies for assigned games and genres, aligned with player motivations and game mechanics
• Translate insights into action, using market trends, competitor analysis, and performance data to generate clear creative directions
• Develop and guide creative concepts, including hypotheses, scripts, and storyboards, from idea to iteration and scale
• Lead the creative production lifecycle, partnering with internal teams and external studios to ensure quality, speed, and learning
• Measure and improve performance, analyzing creative and UA metrics to inform decisions, retrospectives, and next tests

What we're looking for

• Proven ability to build and execute creative strategies for mobile game advertising or performance-driven creative environments
• Strong understanding of mobile ad formats, including video and playable ads, and how they perform across channels
• Hands-on experience working with performance metrics such as CPI, IPM, CTR, ROAS, Retention, and creative win rates
• Ability to turn data, trends, and insights into scalable creative directions and testable hypotheses
• Experience collaborating cross-functionally with UA, product, growth, and production teams

Additional information

• Relocation support is not available for this position
• Work visa/immigration sponsorship is not available for this position

Benefits

Please note: Benefits eligibility, specific offerings, and coverage vary based on the country and employment status.

While specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program

Life at Unity

As of the third quarter of 2024, more than 70% of the top 1,000 mobile games were made with Unity, and in 2024, Made with Unity applications had an average of 3.7 billion downloads per month. For more information, please visit Unity.

Unity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators. If you have a disability that means there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form to let us know.

This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English.

Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

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