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Event Marketing Manager

OneLayer

OneLayer

Marketing & Communications, Administration
Boston, MA, USA
Posted on Jul 17, 2025

Location: Boston, Massachusetts

Job Overview

We're looking for a hands-on Event Marketing professional who thrives in fast-paced environments and loves bringing events to life. You'll own our entire event ecosystem, from intimate customer workshops to major industry conferences.

What You'll Do:

Conference Management

  • Work with our research team to select strategic conferences that align with our target market and business objectives
  • Manage end-to-end conference operations including booth design, and on-site execution
  • Lead our presence at partner events, standalone industry conferences, and our own roadshow/workshop series
  • Collaborate with product marketing team on booth designs, collateral, and brand consistency

Webinar Operations

  • Build and execute comprehensive webinar programs from concept to post-event
  • Partner with product marketing to develop compelling talking points, agendas, and presentation materials
  • Work closely with our GTM teams to identify and secure high-value customers and late-stage prospects as speakers/attendees
  • Manage technical aspects of webinar delivery and ensure flawless execution

Cross-Functional Collaboration

  • Serve as the bridge between marketing, sales, and product teams for all event-related initiatives
  • Track event performance and ROI to optimize future programming
  • Maintain relationships with key industry contacts and event organizers

What We're Looking For:

  • Proven track record managing live events and digital programs
  • Strong project management skills with ability to juggle multiple events simultaneously
  • Comfortable with 30-40% travel
  • Natural relationship builder who can represent our brand professionally
  • Experience with webinar platforms and event management tools

Ready to take ownership of our event strategy and drive real business impact? Let's talk!